Philips needs to make TV shopping for easy, says The One is what you need

Philips is trying to do one thing just a little totally different with certainly one of its 2019 fashions. Slightly than simply throwing it out as one other collection TV with a quantity, it is speaking about it as The One. 

As in – the one you will wish to purchase. 

TVs are complicated. There are such a lot of selections in the case of shopping for TV that you need to spend hours researching earlier than you half along with your money to be sure to get precisely what you need. 

In actuality, most individuals need the identical factor – a TV about 55-inches which has nice image high quality, presents related companies and would not value you extra which you can afford. The One is precisely that.

Technically it sits in Philips mid-range (and the quantity it has is 7304 – however that does not actually matter). It is an LCD TV, powered by the P5 Excellent Image Engine (the identical processor because the flagship fashions), it presents three-sided Ambilight and it is Android TV-based, with a Netflix button on the distant and Google Assistant, so you may discuss to it by means of the distant. Sure, it helps Dolby Atmos and Dolby Imaginative and prescient.

However what Philips can be doing with this TV is pushing it by means of retailers as a easy choice – ok for the overwhelming majority at a value most individuals can be joyful to pay. The message we’re getting from Philips is that they wish to minimize by means of the jargon and the fuss of shopping for a TV and make it simpler for folks.

In the meanwhile we do not know what that value goes to be – and that is a key consider quantity TV gross sales – however having laid eyes on it, it is seems like a pleasant sufficient TV.

We’ll be getting much more details about The One – and Philips different new TVs over the approaching days – so keep tuned.

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